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Four Winton Woods Sports Marketing Students Qualify for International Competition
Four Winton Woods Sports Marketing students will be competing at the International DECA Career Development Conference in Atlanta, Georgia in April. Showing off their trophy are (l-r) Ariana Sanders, Dan Clark, Ashley Wiehe, and Noleena Booker.
With over 2,000 marketing students participating in 38 events, the competition was stiff at Ohio DECA’s 65th annual Career Development Conference at the Hyatt Regency in Columbus on March 18. Yet four Winton Woods High School Sports Marketing students met the challenge and will now compete in April at the International DECA Career Development Conference in Atlanta, Georgia.
Noleena Booker placed third in Apparel and Accessories Marketing; Dan Clark placed fourth in Sports and Entertainment Marketing Individual Series competition; and Ashley Wiehe and Ariana Sanders placed fourth in the Financial Analysis Team Event. This qualifies them to compete at the International DECA Conference with over 13,000 marketing students from the 50 states, plus Germany, Guam and Canada.
Other Winton Woods Sports Marketing students who won recognition were Steven Cleary, who placed in the Top 10 in Sports and Entertainment Marketing Individual Series; Antonio Etter and Andrew Finnerson in Sports and Entertainment Team Event and Mitchell Williams and Roderick Fitzgerald in Buying and Merchandising Team Event.
Eleven students from the Winton Woods Sports Marketing Program competed at the Ohio DECA competition. Their performance at district-level competition in February qualified them to compete in this event.
All the competitors took a written 100-question multiple choice test on marketing concepts and had to perform an impromptu role-play situation that dealt with either human relations problem solving, selling, promotion, economic concepts, management decision making, pricing, product development, product planning, marketing strategies, customer service problem solving or a combination of the above.
DECA is an association of high school marketing students who are pursuing careers in marketing and management. DECA is co-curricular to the Sports Marketing Program. Ohio DECA has 5,496 members with 200 chapters and National DECA has a total of 154,785 student members for the high school division.
The Winton Woods Sports Marketing Program is a satellite program of Great Oaks Institute of Technology & Career Development. Mark Steedly is the instructor.